The Perfect Gift ~$30

So here is the dilema: birthday present for a 18 year old girl. She's a family friend of mine and I want to get her a very fabulous present that she would absolutely adore that her family wouldn't think of giving her. So I thought, what would a girl who is about to go to college want?- MAKE-UP! She doesn't usually wear make-up (not when I see her anyway), but a girl has got to start some time right? And who doesn't love make-up? I have capped the price at around $30 and here are a few things I am considering:
The first thing that comes to mind is the classic make-up essential, mascara. You really can't go wrong with mascara. So I thought of getting her this DiorShow Blackout Mascara ($23) in conjunction with . . .

. . the Shu Uemura eye lash curler ($18). She'd be all set for perfect lashes. Except now I am way out of my budget.
I could get her this wonderful MAC pencil eye liner ($16 I think) with the eye lash curler. .
. . and throw in a cheaper mascara, like this one from Maybelline (which also works great!), because it would be too strange to give someone just an eye lash curler and a pencil as a gift. But still, how weird is it to give a gift of 2 black sticks and a metal contraption even though it makes complete make-up sense?
Presentation is the key after all. So I next thought of getting her an eye shadow palette. I personally LOVE eye shadow palettes. Like this Spring Eye Shadow Trio by Stila ($32) (I got their one last year and absolutely LOVED it and actually used it all the time. Actually I still use it!). . .

. . and this Tokidoki eye shadow quad by Smashbox ($30). They even fit the budget perfectly. My only problem is deciding which colors to buy, everyone's taste and skintones are different after all. . .

Now this one I'm seriously considering: The Benefit Big Beautiful Eyes kit. For only $30, you get eye concealer, 2 eye shadow shades in pink and brown, a shimmer eye shadow, a concealer brush and a contour/liner brush AND instructions on how to apply. Its a bargain AND a great starter set of make-up for anyone. The only thing is that it looks very tiny like a sample case and not very awesome present like. But I guess the best gifts comes in small boxes?

And just to throw in as another consideration, the classic Nars blush/bronzer duo in Orgasm ($36), another make-up staple.

So thoughts? What would be the perfect gift for a 18 year old birthday?

Photo Credits: Sephora, Mac, Maybelline